About the job

Job summary

We’re looking for a Senior Content Producer to join the Digital Experience team at Royal Botanic Gardens, Kew (RBG Kew). The role will be responsible for planning and delivering high quality, engaging and user-focused content across a range of digital products and channels. They will work closely with internal stakeholders and the Digital Content Manager to develop briefs and plans, and prioritise our outputs (including text, image-led, audio and video content). They will line manage a content producer and provide expert advice, coaching and training to those producing content across RBG Kew.

This role will take the lead on content production for kew.org, managing a content calendar for read & watch blog content, as well as managing workflows to ensure content on kew.org is up to date and accurate, ensuring updates are made in a timely manner and meet content best practice. The role will also be responsible for regular insights and analytics reporting for content on kew.org.

They will also be the lead for producing accessible, engaging and public-friendly content about plants and fungi for a generalist audience, to support our mission to get more people interested in and excited about the amazing power of plants and fungi. The content you produce will raise the profile of our world-leading science and conservation work and help us to improve the wider public’s understanding of the work that we do at Kew.

Job description

The Digital Experience team are responsible for improving the overall experience of RBG Kew by developing and managing a suite of user-focused digital products and channels. We want everyone to understand the power and beauty of plants, so we collaborate with expert scientists and horticulturalists to share compelling stories that inspire people to visit our gardens and learn more about our world-leading scientific work. We love to explore new ideas, technologies and approaches, always keeping the user front-of-mind.

Person specification

We sit within the Marketing and Commercial Enterprise Directorate, responsible for communicating and promoting our brand and message to the public, increasing visitor numbers, delivering a programme of events and bringing in additional revenue through commercial partnerships and licensing.

The Content and Engagement team is responsible for leading the production, scheduling and management of content across Kew’s digital channels and products, as well as providing expert advice, coaching and training to those producing content across RBG Kew, including developing and maintaining our style guides and standards.

Benefits

Our fantastic benefits package includes opportunities for continuous learning, a generous annual leave entitlement, flexible working to help you maintain a healthy work-life balance, an Employee Assistance Programme and other wellbeing support such as cycle to work scheme and discounted gym membership. We also offer a competitive pension, an employee discount scheme and free entry into a wide range of national museums and galleries, as well as access to our own beautiful gardens at Kew and Wakehurst.

Things you need to know

Selection process details

We are dedicated to equality of opportunity and welcome applications from all sections of the community. We are committed to interview disabled applicants who meet the essential criteria for the post.

If you are interested in this position, please visit the Kew Careers website to submit your application.

No agencies please.

Feedback will only be provided if you attend an interview or assessment.

Security

Successful candidates must undergo a criminal record check. People working with government assets must complete baseline personnel security standard (opens in new window) checks.

Nationality requirements

This job is broadly open to the following groups:

• UK nationals
• nationals of the Republic of Ireland
• nationals of Commonwealth countries who have the right to work in the UK
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
• individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
• Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service

Further information on nationality requirements (opens in a new window)

Working for the Civil Service

The Civil Service Code (opens in a new window) sets out the standards of behaviour expected of civil servants.

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles (opens in a new window). The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.