About the job

Job summary

We have an exciting opportunity to join Kew as Digital Marketing and Paid Media Manager!

This role will lead Kew’s paid media activity across both digital and offline marketing. You will drive performance improvements through tracking and optimisation of all paid media to support ambitious targets. 

Job description

You will set the strategy and optimise performance for all paid media (digital and offline) and support with the successful partnership with our media agency. You will manage and deliver our paid search activity; own our paid social activity; support marketing campaign teams to deliver digital aspects of individual campaigns; run cross-product campaigns and lead our innovation in digital marketing.

Person specification

We need someone with extensive experience in managing paid media channels, especially in digital marketing. You will have a proactive, ambitious attitude who fully understands marketing performance data and can create actions that will lead to growth. The role is a combination of planning and delivery, which should be matched by your skillset. Effective stakeholder and agency management skills are essential, as are strong project management skills.

Benefits

Our fantastic benefits package includes opportunities for continuous learning, a generous annual leave entitlement, flexible working to help you maintain a healthy work-life balance, an Employee Assistance Programme and other wellbeing support such as cycle to work scheme and discounted gym membership. We also offer a competitive pension, an employee discount scheme and free entry into a wide range of national museums and galleries, as well access to our own beautiful gardens at Kew and Wakehurst.

Things you need to know

Selection process details

To apply for this role, please submit your application through the Kew Gardens website.

Feedback will only be provided if you attend an interview or assessment.

Security

Successful candidates must undergo a criminal record check. People working with government assets must complete baseline personnel security standard (opens in new window) checks.

Nationality requirements

This job is broadly open to the following groups:

• UK nationals
• nationals of the Republic of Ireland
• nationals of Commonwealth countries who have the right to work in the UK
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities with settled or pre-settled status under the European Union Settlement Scheme (EUSS) (opens in a new window)
• nationals of the EU, Switzerland, Norway, Iceland or Liechtenstein and family members of those nationalities who have made a valid application for settled or pre-settled status under the European Union Settlement Scheme (EUSS)
• individuals with limited leave to remain or indefinite leave to remain who were eligible to apply for EUSS on or before 31 December 2020
• Turkish nationals, and certain family members of Turkish nationals, who have accrued the right to work in the Civil Service

Further information on nationality requirements (opens in a new window)

Working for the Civil Service

The Civil Service Code (opens in a new window) sets out the standards of behaviour expected of civil servants.

We recruit by merit on the basis of fair and open competition, as outlined in the Civil Service Commission's recruitment principles (opens in a new window). The Civil Service embraces diversity and promotes equal opportunities. As such, we run a Disability Confident Scheme (DCS) for candidates with disabilities who meet the minimum selection criteria.